Real Canadian Superstore

Real Canadian Superstore is all about providing a sense of inclusivity for all Canadians. And while Canadians might celebrate the holidays different ways, the desire to do it together is something we all share.

To bring this truth to life, we created a holiday campaign featuring a lonely moose who longs to be included in the holidays as he looks on at Canadians celebrating in their own unique ways. Finally, his wish comes true as he’s invited to a Real Canadian Superstore staff party – showing that the true magic of the holidays is felt when we’re all together.